It's almost become a tradition: Elon Musk tweets something cryptic, and the world wonders what he means. This time, the tweet simply reads 'Again it happens' with a mysterious link. Speculation ranges from a new Tesla model to a secret Mars mission.
Some experts suspect Musk is preparing one of his infamous April Fool's jokes again. Others believe it could be a hint at a groundbreaking technological discovery. Some are excited, others annoyed by Musk's games.
One thing is certain: Musk masterfully knows how to draw attention to himself. Whether planned or not – his tweet has already made numerous headlines. Maybe that's exactly what he wanted to achieve.